Ok, here’s my latest obsession. I know I’m late to the party on this one, but the Genesis brings so much to the table for so little money. It’s surely the bargain of the century: 380-hp V8, rear-wheel drive, six-speed auto, NAV, rear parking camera, satellite radio, heated and cooled seats, legroom to spare, a giant trunk, and a powered rear sunshade, all for a touch over $48,000.
On a recent trip up to Algonquin Park for a future story with MSN Autos Canada, we shoved the three-plus-dog easily, had all the baby support gear we could fit in the trunk, and didn’t hesitate to put the big Hyundai in places you wouldn’t expect. It handled the 15-km gravel loop with panache, and never complained once in 800-odd kilometres we put on it that day. It even returned fuel mileage a tad under 10L/100 km, which is pretty good for something with that amount of potential performance underhood.
The Genesis is Hyundai pulling the same move Lexus did with the original LS 400: build a fantastic product, under-price it compared to competitors, win over the non-believers, improve product year after year… then world domination. Easy peasy. Kudos to the Koreans, because this is one hot car.